📍 Etway S.R.L. | VIA KUFSTEIN 1, 38121 TRENTO (ITALY) | 📞 +39 0461 99 36 43
ABOUT US
Where We Come From
EtWay was founded in the heart of Trentino with a clear vision: to combine environmental sustainability, technological innovation, and economic development in the energy sector. Our history is marked by drive, research, and a constant commitment to transforming infrastructure into sources of beauty and utility.
Our development process is divided into three key phases:
Through 2017
DEVELOPMENT OF THE SSP
Etway has focused on developing the Sound Solar Panel (SSP), the first photovoltaic noise barrier patented in Italy.
This solution marked a turning point in the infrastructure sector: By combining noise protection with the generation of renewable energy, it demonstrated that technology and sustainability can go hand in hand and create both environmental and economic benefits.
DEVELOPMENT OF THE SSP
EtWay has focused on developing the Sound Solar Panel (SSP), the first photovoltaic noise barrier patented in Italy.
This solution marked a turning point in the infrastructure sector: By combining noise protection with the generation of renewable energy, it demonstrated that technology and sustainability can go hand in hand and create both environmental and economic benefits.
Through 2017
From 2017 to 2023
Consolidation
The company has gone through a period of consolidation. During this time, Etway took a focused approach and concentrated on select installations and technical measures that added value, while maintaining a flexible and efficient structure.
This strategy has made it possible to contain operating costs and ensure the company’s continued operation, while preserving its expertise and market presence.
Starting in 2024
strategic relaunch
EtWay has entered a new phase of strategic realignment focused on innovation and growth. We are participating in the European “Sphinx” project alongside renowned institutions such as the Fraunhofer Institute to develop sustainable energy solutions on an international scale.
It was against this backdrop that the “Fioriera Fotovoltaica salvaterra” was created—a symbol of our renewed commitment to making solar energy accessible, aesthetically pleasing, and easy to integrate into any space.
EtWay's Mission
Create ProductsSimple and beautiful forms of energy to improve people’s lives and protect creation. Because “when energy becomes beauty, the world changes.”
Our mission is to design and manufacture simple and beautiful energy products, because we are convinced that simplicity and beauty play a crucial role in improving people’s lives and protecting the world we live in.
The “Salvaterra” photovoltaic planter embodies this philosophy: a product that is easy to install and use, aesthetically pleasing, and blends seamlessly into any environment, making renewable energy a harmonious part of everyday life.
We believe in the power of simplicity, which is often more ingenious than complexity, and in the power of beauty, which—as Dostoevsky said—can truly save the world. That is why, with Salvaterra, we are redefining the very concept of energy: it is no longer just about performance and functionality, but about harmony, elegance, and respect for creation.
What We Do
We develop and manufacture vertical photovoltaic products that combine functionality, aesthetics, and positive environmental impacts. We focus on two groundbreaking solutions:
Sound Solar Panel (SSP):
Our Sound Solar Panel, which has already been successfully installed in various urban and infrastructure settings, represents a perfect blend of energy efficiency and noise reduction. It is not merely a technical structure, but an intelligent infrastructure capable of generating energy in places where energy was previously consumed.
"Salvaterra" Photovoltaic Planters:
The “Salvaterra” photovoltaic planter: It is the clearest expression of our philosophy— to unite energy, beauty, and respect for creation. “Salvaterra” is an innovative vertical photovoltaic solution that blends harmoniously into public and private spaces, including residential and commercial areas. Thanks to its elegant design, easy installation, and positive aesthetic impact, it appeals to a wide audience: public administrations, businesses, architects, planners, families, and citizens who care deeply about sustainability.
In both cases, we rely on simple, modular, and intuitive solutions that are visually appealing and based on reliable technology that is neither complex nor high-maintenance.
HOW WE DO IT
CONCRETE AND RELIABLE
At EtWay, we develop simple and reliable products for vertical photovoltaics that are designed for durability and consistently deliver high performance. Each solution is based on a thorough analysis of our customers’ actual needs and guarantees concrete, measurable results.
SIMPLE AND PRACTICAL SOLUTIONS
We believe in the power of simplicity, because we know that simple solutions are easier to install, operate, and maintain. The “Salvaterra” photovoltaic planter is a prime example: intuitive, versatile, and able to blend seamlessly into any setting.
Beauty as Added Value
For us, beauty is not just a matter of aesthetics, but a concrete means of facilitating the adoption of renewable energy. Beautiful and harmonious products not only improve quality of life, but also enhance residential and commercial spaces, becoming an integral part of your daily life.
CUSTOMER-FOCUSED
EtWay is a reliable and attentive partner. Our company is structured to provide you with prompt support, clear answers, and effective solutions. Our approach is transparent and collaborative, and we are committed to building lasting relationships based on mutual trust.
True Sustainability
For us, sustainability isn’t just a slogan—it’s a way of life. Our products are designed to protect the environment—through the use of sustainable materials and advanced technologies that reduce environmental impact. With EtWay, making eco-conscious choices becomes simple, effective, and a natural part of your everyday life.
Our Commitment
At Etway, we put the customer at the center of every decision. Each of our products is created by responding to people’s actual needs and the environments in which they live and work. We strive to offer solutions that simplify life without compromising on quality, durability, or sustainability.
Our corporate philosophy is based on five pillars:
- Practicality: We plan only what is truly needed, while keeping an eye on costs, schedules, and tangible results.
- Reliability: Each of our systems is designed for durability and is manufactured using high-quality materials and proven technologies.
- Simplicity: We believe that simplicity is the highest form of design intelligence.
- Beauty: For us, aesthetics is a strategic value that helps make renewable energy attractive and promotes its adoption.
- True sustainability: We use environmentally friendly materials and processes and promote responsible and mindful energy consumption.
Our goal is to turn every product into a concrete action to protect creation, without sacrificing comfort, elegance, or quality of life. For we are firmly convinced that:
“When energy becomes beauty, the world changes.”
Contact Us
At EtWay, we are committed to providing high-quality, reliable, and customized solutions, with a particular focus on design and architectural integration. We work closely with our customers to ensure the highest level of satisfaction and to achieve our sustainability goals. Thanks to our technical expertise and passion for innovation, we have become a benchmark in the industry and offer forward-thinking solutions such as Salvaterra, our innovative photovoltaic pergola system with integrated planters.
Our Partners
