📍 Etway S.R.L. | VIA KUFSTEIN 1, 38121 TRENTO (ITALY) | 📞 +39 0461 99 36 43
WHO WE ARE.
Where we come from
Etway was founded in the heart of Trentino with a clear vision: to combine environmental sustainability, technological innovation, and economic development in the energy sector. Our history is built on practicality, research, and a constant commitment to transforming infrastructure into sources of beauty and utility.
Our evolution is divided into three key stages:
Until 2017
SSP DEVELOPMENT.
EtWay has focused on developing the Sound Solar Panel (SSP), the first photovoltaic noise barrier patented in Italy.
This solution marked a turning point in the infrastructure sector: by combining noise reduction with renewable energy production, it demonstrated that technology and sustainability can coexist, generating both environmental and economic value.
SSP DEVELOPMENT.
EtWay has focused on developing the Sound Solar Panel (SSP), the first photovoltaic noise barrier patented in Italy.
This solution marked a turning point in the infrastructure sector: by combining noise reduction with renewable energy production, it demonstrated that technology and sustainability can coexist, generating both environmental and economic value.
Until 2017
2017 to 2023
consolidation
The company has gone through a period of consolidation. During this time, EtWay has operated in a focused manner, concentrating on selective installations and value-added technical services, while maintaining an agile and efficient structure.
This strategy has made it possible to keep operating costs in check and ensure business continuity, while retaining expertise and maintaining a market presence.
From 2024
strategic revitalization
EtWay has entered a new phase of strategic revitalization, focused on innovation and growth. We are participating in the European Sphinx project, alongside leading organizations such as the Fraunhofer Institute, to develop sustainable energy solutions on an international scale.
It is in this context that the Salvaterra Solar Planter was created, a symbol of our renewed commitment: to make solar energy accessible, attractive, and easy to integrate into any space.
MISSION OF ETWAY
Create productsSimple and beautiful forms of energy to improve people’s lives and protect creation. Because “when energy becomes beauty, the world is transformed.”
Our mission is to design and create simple and beautiful energy products, because we believe that simplicity and beauty are essential to improving people’s lives and protecting the world we live in.
The Salvaterra Solar Planter embodies this philosophy: a product that is easy to install and use, attractive to look at, and capable of blending naturally into any setting, making renewable energy a harmonious part of everyday life.
We believe in the power of simplicity—which is often more ingenious than complexity—and in the power of beauty, which, as Dostoevsky said, can truly save the world. That is why, with Salvaterra, we are transforming the very concept of energy: no longer just power and functionality, but harmony, elegance, and respect for creation.
What we do
We design and manufacture vertical photovoltaic products that combine functionality, aesthetics, and a positive impact on the local community. We focus on two flagship solutions:
Sound Solar Panel (SSP):
Our Sound Solar Panel, which has already been successfully installed in various urban and infrastructure settings, represents the perfect blend of energy efficiency and noise mitigation. It is not just a technical structure—it is a smart infrastructure capable of generating energy where there was previously only consumption.
Salvaterra Photovoltaic Planter:
Salvaterra Photovoltaic Planter: This is the clearest expression of our philosophy— combining energy, beauty, and respect for creation. Salvaterra is an innovative vertical photovoltaic solution, designed to blend harmoniously into public and private spaces, both residential and commercial. Thanks to its elegant design, ease of installation, and positive aesthetic impact, it appeals to a wide audience: public administrations, businesses, architects, designers, families, and citizens committed to sustainability.
In both cases, we focus on simple, modular, and intuitive solutions that are visually appealing and feature reliable technology, without any complexity or costly maintenance.
HOW WE DO IT
CONCRETENESS AND RELIABILITY
At EtWay, we manufacture simple and reliable vertical photovoltaic systems designed to last and consistently deliver high performance. Each solution is developed based on an in-depth analysis of our customers’ actual needs, ensuring concrete and measurable results.
SIMPLE AND PRACTICAL SOLUTIONS
We believe in the power of simplicity, because we know that simple solutions are easier to install, use, and maintain. The Salvaterra Solar Planter is a prime example: intuitive, versatile, and able to blend seamlessly into any setting.
beauty as an added value
For us, beauty isn’t just about aesthetics—it’s a practical tool for facilitating the adoption of renewable energy. Beautiful, harmonious products not only improve your quality of life, but also enhance your living and work spaces, becoming an integral part of your daily life.
CUSTOMER-ORIENTED
EtWay is a reliable and attentive partner. Our company is structured to provide you with timely assistance, clear answers, and effective solutions. Our approach is transparent and collaborative, focused on building lasting relationships based on mutual trust.
authentic sustainability
For us, sustainability isn’t just a slogan—it’s part of our daily practice. Our products are designed to be environmentally friendly, using sustainable materials and advanced technologies that reduce our ecological impact. With Etway, making eco-friendly choices is easy, effective, and naturally integrated into your life.
Our commitment
At Etway, we put the customer at the heart of every decision we make. Each of our products is developed by listening to people’s real needs and the contexts in which they live and work. We are committed to offering solutions that simplify life, without compromising on quality, durability, or sustainability.
Our business philosophy is based on five pillars:
- Practicality: We design what is truly needed, with a focus on costs, timelines, and tangible results.
- Reliability: Each of our systems is built to last, using high-quality materials and proven technologies.
- Simplicity: We believe that simplicity is the highest form of design intelligence.
- Beauty: For us, aesthetics is a strategic asset that can make renewable energy desirable and widespread.
- Authentic sustainability: We use low-impact materials and processes, promoting a model of responsible and mindful energy consumption.
Our goal is to turn every product into a concrete action to protect creation, without sacrificing comfort, elegance, and quality of life. Because, as we deeply believe:
“When energy becomes beauty, the world is transformed.”
Contact Us
At Etway, we are committed to providing high-quality, reliable, and customized solutions, with a particular focus on design and architectural integration. We work closely with our clients to ensure maximum satisfaction and the achievement of their sustainability goals. Our technical expertise and passion for innovation allow us to be a leader in the industry, offering cutting-edge solutions such as SalvaTerra, our innovative photovoltaic pergola system with integrated planters.
our partners
